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Book now! Last places remaining.

Confidence: the ultimate career ingredient

Book now for the 4th WiSE UP workshop. Confidence: the ultimate career ingredient facilitated by Tennie Videler. Last places remaining!

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The Workshop will be held in the Woodlegh Room at Lucy Cavendish College, Cambridge.

Tuesday 28th March. 8-10pm

 Book now closed.

Getting noticed on LinkedIn

If you missed this workshop or love it and want to attend to an improved version book now for the Relaunch your career event. Read more here

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“I have attended events on LinkedIn before, but this workshop’s step-wise approach to building a meaningful and strong profile had much more impact”, said one attendee coming out of the CamAWiSE event. The ‘Getting noticed on LinkedIn’ workshop was conducted by Cathy Sorbara, COO of Cheeky Scientist and a steering group member of CamAWiSE. LinkedIn is proving to be a ‘must-have’ social presence for professional growth whether to seek job opportunities or to build your brand. 

Cathy asked the attendees to consider questions like –

  • What is the goal of your LinkedIn profile?
  • Who is your target audience (hiring manager or business partner?)
  • If someone doesn’t know your name, what keywords might they use which would lead them to your profile?

 

Cathy emphasised making use of the headline and summary space to create a crisp account of your achievements and aspirations. The headline, she explained, should use your transferable and technical skills to define you as a person. Make a connection with the viewer using an elevator pitch! The summary should not be a resumé–like account but an expression or narration of your aspirations. List the achievements that relate to those goals in a manner that stimulates the viewer to connect and find out more about you. Visual assets including PowerPoint presentations, links to blogs, pdf files, and pictures can be added to reinforce your achievements and the trajectory you aspire to.

img_4458-copyRecommendations and skills endorsements from connections (usually colleagues) are important ways to build credibility and increase profile views. Cathy added: “Everybody has transferable skills, even if they don’t know it, and these skills are in popular demand over technical ones”. Your profile photo must be high-quality and professional-looking, while a background photo is a great way to give further weight to the image you would like to promote. Volunteer experiences and publicising your interests by content sharing are great ways to connect to your target audience and showcase your communication and knowledge-based skills.

When requesting connections, it is more rewarding and respectful to personalise the standard message provided by LinkedIn. You can refer to a common interest or connection, for example, but keep to no more than 50 words.

getting-noticed

A great profile will help you begin to capitalise on the most powerful online networking tool in the world that is used by 98% of recruiters. However, networking on LinkedIn is the next essential step to connect directly with target viewers and their secondary connections, helping you build a strong network which enhances profile visibility. Other social media platforms like Twitter, as well as in-person networking, also play an important role. Let’s connect!

by Ruchi Chauhan

September Social at the Castle Inn

Join us for a meal at:

The Castle Inn

38 Castle Street

Cambridge CB3 0AJ

Tuesday 20th September 2016. 

No need for payment in advance. This is a social and all are welcome.

Reserve your place at Eventbrite:

http://tinyurl.com/social-camawise

if you would like to come along and pay for meal/drinks on the night.

7.30pm start for food or just join in for a drink at 7.30/8 onwards.

We do need numbers for those coming so please register as soon as you can.

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